The video for "King Rat" by Modest Mouse, was conceived by heath Ledger to raise awareness of commercial whaling off the coast of Australia. The song, originally a bonus track from "We Were Dead Before the Ship Even Sank", can be viewed after the jump.
Ledger died in January 2008 before the video could be finished although a company in which he had been a partner completed it in his honour. Isaac Brock, explained how the pairing came together. "Heath and I have a mutual friend and when we were in Australia, we went out on a boat with him and his family and friends and talked about the idea. The idea sort of dropped, but then he sent me an email saying that he wanted to do it."
Proceeds from downloads of the video on the US iTunes store during its first month on sale will go toward Sea Shepherd Conservation Society, an international non-profit, marine wildlife conservation organisation. The video is being released the same day as Modest Mouse's new EP "No One's First, And You're Next". Ledger died in January 2008 from an accidental drugs overdose, midway through filming "The Imaginarium of Doctor Parnassus"
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